ARVR增长放缓但潜力不减智能眼镜或成下一个手机级风口
你试过用AR试穿新鞋、用VR“瞬移”到梵高画室调色，或是在飞机上戴VR头显沉浸式看电影吗？作为当下最炙手可热的技术，AR/VR行业的最新动态发展如何？ 本文将结合最新研究数据，揭示出当前AR/VR行业的最新动态：增长虽在放缓，但技术迭代、用户习惯变迁和新场景落地，正让这一赛道从“狂热期”转向“稳扎稳...
出海商舟 · 2025-08-22 # 市场洞察
行业资讯
营销报告
营销趋势
出海商舟 · 2025-08-22
下一个增长极印度电商渗透率仅10却直奔2000亿美元
“在德里的街头，年轻人刷着Instagram刷出订单；在孟买的公寓里，上班族用手机下单，30分钟就能收到热乎的奶茶……”这不是想象，而是2025年印度电商的日常。 下文将聚焦印度电商的最新数据，揭示了这个“全球增长最快市场之一”的最新动向—— 从社交平台的“种草-拔草”闭环，到即时零售的“分钟级配送...
出海商舟 · 2025-08-22 # 市场洞察
为毛孩花钱没上限高端粮5年翻2倍快冲
当年轻人把宠物当孩子养，当宠物狗拥有自己的“智能空调房”，当一只猫的体检套餐比人的还贵……这背后藏着一个正在剧烈变革的千亿市场。 最新数据显示，宠物消费正以超乎想象的姿态颠覆传统认知！今天，我们用真实数据拆解3大风口——看懂它们，或许就握住了下一个十年“它经济”的命脉。 随着宠物从传统“看家护院”的...
出海商舟 · 2025-08-22 # 行业资讯
出海必看美国节假日推广指南MetaInsTikTok效果大对比
电商网购可以称作21世纪以来人类最亮眼的发明之一 它真正做到了足不出户也可以满足一切基本日常需要 文章篇幅有限，想要了解更多内容， 请免费下载48页的《2024年美国电商节假日销售趋势分析》 ，获取更详细的数据信息！ P1显示过去八年间的销售额呈增长形势，2019至2020年间呈巨幅增长；2023年...
出海商舟 · 2025-08-22 # 海外市场 出海
占美国人口15的Z世代消费行为背后的核心逻辑与营销指南
Gen Z（Z世代）群体正逐渐成为世界消费主力军 文章篇幅有限，想要了解更多美国Z世代消费者洞察内容， 请免费下载41页的《美国Z世代洞察报告》， 获取更详细的数据信息！ 这份报告中对美国Z世代人群进行了全面的数据调查， 包括Z世代对各类事件的看法，数字原住民的身份以及兴趣爱好，还有他们对品牌的看法...
出海商舟 · 2025-08-22 # 海外市场 数字营销
墨西哥智能家居用户画像Z世代成主力安保需求决定产品选择
催生了市场雏形 人工智能和互联网互通技术的进步 那么智能家居的用户都有什么样的人群特征呢？ 文章篇幅有限，想要了解更多内容， 请免费下载30页的《2024墨西哥智能娱乐家居设备用户调查》 ，获取更详细的数据信息！ 本报告主要描述2022年间墨西哥发布的多份对于智能家居设备用户以及一般民众的个人意见调...
出海商舟 · 2025-08-22 # 海外市场
数据解读意大利儿童经济童装遇冷游戏出海成新风口
儿童用品市场潜力无限，每个家庭都是潜在消费者 随着消费观念的日益更新，市场也在不断发展演变 本报告主要从不同产品类别的角度对意大利儿童用品市场进行分析。包括： 市场收入、市场细分、消费者群体分析以及进出口数据。 报告涵盖内容较广，可为出海企业提供可靠、相对全面的数据作参考。 报告从多个角度描述电商市...
出海商舟 · 2025-08-22 # 海外市场 数字营销 市场洞察 出海
社媒风向突变亚洲用户逃离Facebook转向TikTok和X
文章篇幅有限，想要了解更多内容， 请免费下载37页的《2024亚洲移动应用市场分析报告》， 获取更详细的数据信息！ 从全球层面看，2005年至2022年全球移动订阅数量都在上升，亚太地区的移动用户总数超过48亿，是全球最高的地区；总体而言，在2019至2022年间，所有接受调查的亚太地区国家的移动设...
出海商舟 · 2025-08-22 # 行业资讯
美国CTV广告新变数关税搅局亚马逊逆袭流媒体进入贴身战
刷着手机里的《黑暗荣耀》，追着电脑上的《三体》——流媒体早已成为我们日常生活的"电子氧气"。但你有没有想过，远在太平洋彼岸的美国流媒体市场，正在上演怎样的"暗战"？ 此外，一个关键的变量非常值得关注—— 关税政策将如何影响CTV广告。 今天我们就来结合相关核心数据，看看美国流媒体广告市场正在经历哪些...
出海商舟 · 2025-08-22 # 海外市场 数字营销
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